Advertising your business may not be as straightforward as you first think and it is easy to fall foul of the planning officers.  You can’t just put up a poster, placard or board advertising your business without first considering the consequences.

Although the rules are complex and should always be considered before installing your new signage; you would not normally need to apply for advertisement consent to display an advertisement smaller than 0.3 m2 (an illuminated sign of any size will require permission).

Before you undertake any form of advertising – including projections – you must determine whether your advert requires total, partial or no approval at all from your local planning authority.

It is not only permanent signs which require permission, some portable and temporary signage such as A-Boards can require permission also.  There are several exemptions connected to various conditions and limitation to the dimensions and placement of such signs.

If some or all of those requirements sound daunting, don’t worry: as one of the largest licensing solicitors in the UK, we deal with these types of requests every single day and can help you navigate this ever-changing area of law as simply and cost-effectively as possible.


Planning Permission

Formal permission from a local authority for the erection or alteration of buildings or similar development or for the change of use of land from one designated purpose to another.